Introduction

Introduction

CERC Principals of Communication

CERC Principals of Communication

Psychology of a Crisis

Psychology of a Crisis

Defining Audiences

Defining Audiences

Crisis Life Cycle

Crisis Life Cycle

Communicate Effectively

Communicate Effectively

Working With the Media

Working With the Media

Spokesperson

Spokesperson

Social Media

Social Media

Summary

Summary

7

Heading

Heading

Heading

Heading

Heading
Heading

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Lorem ipsum dolor sit amet, consectetur adipiscing elit. Suspendisse varius enim in eros elementum tristique. Duis cursus, mi quis viverra ornare, eros dolor interdum nulla, ut commodo diam libero vitae erat. Aenean faucibus nibh et justo cursus id rutrum lorem imperdiet. Nunc ut sem vitae risus tristique posuere.

Lorem ipsum dolor sit amet, consectetur adipiscing elit. Suspendisse varius enim in eros elementum tristique. Duis cursus, mi quis viverra ornare, eros dolor interdum nulla, ut commodo diam libero vitae erat. Aenean faucibus nibh et justo cursus id rutrum lorem imperdiet. Nunc ut sem vitae risus tristique posuere.

What’s a Rich Text element?

This is a subheading and where it goes in the document flow

The rich text element allows you to create and format headings, paragraphs, blockquotes, images, and video all in one place instead of having to add and format them individually. Just double-click and easily create content. The rich text element allows you to create and format headings, paragraphs, blockquotes, images, and video all in one place instead of having to add and format them individually. Just double-click and easily create content. The rich text element allows you to create and format headings, paragraphs, blockquotes, images, and video all in one place instead of having to add and format them individually. Just double-click and easily create content.

The rich text element allows you to create and format headings, paragraphs, blockquotes, images, and video all in one place instead of having to add and format them individually. Just double-click and easily create content. The rich text element allows you to create and format headings, paragraphs, blockquotes, images, and video all in one place instead of having to add and format them individually. Just double-click and easily create content. The rich text element allows you to create and format headings, paragraphs, blockquotes, images, and video all in one place instead of having to add and format them individually. Just double-click and easily create content.

This is an h2 heading inside rich text

A rich text element can be used with static or dynamic content. For static content, just drop it into any page and begin editing. For dynamic content, add a rich text field to any collection and then connect a rich text element to that field in the settings panel. Voila!

Static and dynamic content editing

A rich text element can be used with static or dynamic content. For static content, just drop it into any page and begin editing. For dynamic content, add a rich text field to any collection and then connect a rich text element to that field in the settings panel. Voila!

Static and dynamic content editing

A rich text element can be used with static or dynamic content. For static content, just drop it into any page and begin editing. For dynamic content, add a rich text field to any collection and then connect a rich text element to that field in the settings panel. Voila!

Static and dynamic content editing

A rich text element can be used with static or dynamic content. For static content, just drop it into any page and begin editing. For dynamic content, add a rich text field to any collection and then connect a rich text element to that field in the settings panel. Voila!

Static and dynamic content editing

A rich text element can be used with static or dynamic content. For static content, just drop it into any page and begin editing. For dynamic content, add a rich text field to any collection and then connect a rich text element to that field in the settings panel. Voila!

A rich text element can be used with static or dynamic content. For static content, just drop it into any page and begin editing. For dynamic content, add a rich text field to any collection and then connect a rich text element to that field in the settings panel. Voila!

How to customize formatting for each rich text

Headings, paragraphs, blockquotes, figures, images, and figure captions can all be styled after a class is added to the rich text element using the "When inside of" nested selector system.

Resources
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Working With the Media

How can you get information to the media?

Knowledge Check

You have the information. What now? Media respond best to the following types of communication.

You have the information. What now? Media respond best to the following types of communication.

You have the information. What now? Media respond best to the following types of communication.

News Releases

News Conferences

Teleconferences

Email Distribution

Websites & Dashboards

Video Streaming or Webinars

Responses to Media Requests

Calm Communications

Clear Corrections

Social media

You have the information. What now? Media respond best to the following types of communication.

1

News Releases

2

News Conferences

3

Teleconferences

4

Email Distribution

5

Websites & Dashboards

6

Video Streaming or Webinars

7

Responses to Media Requests

8

Calm Communications

9

Clear Corrections

10

Social media

11

12

You have the information. What now? Media respond best to the following types of communication.

News Releases

News Conferences

Teleconferences

Email Distribution

Websites & Dashboards

Video Streaming or Webinars

Responses to Media Requests

Calm Communications

Clear Corrections

Social media

News Releases

News Conferences

Teleconferences

Email Distribution

Websites & Dashboards

Video Streaming or Webinars

Responses to Media Requests

Calm Communications

Clear Corrections

Social media

News Releases

News Conferences

You have the information. What now? Media respond best to the following types of communication.

News Releases

News Conferences

Teleconferences

Email Distribution

Websites & Dashboards

Video Streaming or Webinars

Responses to Media Requests

Calm Communications

Clear Corrections

Social media

You have the information. What now? Media respond best to the following types of communication.

News Releases

News Conferences

Teleconferences

Email Distribution

Websites & Dashboards

Video Streaming or Webinars

Responses to Media Requests

Calm Communications

Clear Corrections

Social media

You have the information. What now? Media respond best to the following types of communication.

You have the information. What now? Media respond best to the following types of communication.

News Releases

News Conferences

Teleconferences

Email Distribution

Websites & Dashboards

Video Streaming or Webinars

Responses to Media Requests

Calm Communications

Clear Corrections

Social media

You have the information. What now? Media respond best to the following types of communication.

You have the information. What now? Media respond best to the following types of communication.

News Releases

News Conferences

Teleconferences

Email Distribution

Websites & Dashboards

Video Streaming or Webinars

Responses to Media Requests

Calm Communications

Clear Corrections

Social media

You have the information. What now? Media respond best to the following types of communication.

1

News Releases

2

News Conferences

3

Teleconferences

4

Email Distribution

5

Websites & Dashboards

6

Video Streaming or Webinars

7

Responses to Media Requests

8

Calm Communications

9

Clear Corrections

10

Social media

11

12

You have the information. What now? Media respond best to the following types of communication.

News Releases

News Conferences

Teleconferences

Email Distribution

Websites & Dashboards

Video Streaming or Webinars

Responses to Media Requests

Calm Communications

Clear Corrections

Social media

Lorem ipsum dolor sit amet, consectetur adipiscing elit. Suspendisse varius enim in eros elementum tristique. Duis cursus, mi quis viverra.

You have the information. What now? Media respond best to the following types of communication.

News Releases

News Conferences

Teleconferences

Email Distribution

Websites & Dashboards

Video Streaming or Webinars

Responses to Media Requests

Calm Communications

Clear Corrections

Social media

When writing for the media, remember:

When writing for the media, remember:

Limit your emergency press release to one page.

Always avoid using jargon, acronyms and advanced vocabulary.

Consider using more than one method to reach the media.

Provide additional background information or support in a separate document.

Point media toward helpful resources, like your website or dashboard.

When writing for the media, remember:

1

Limit your emergency press release to one page.

2

Always avoid using jargon, acronyms and advanced vocabulary.

3

Consider using more than one method to reach the media.

4

Provide additional background information or support in a separate document.

5

Point media toward helpful resources, like your website or dashboard.

6

7

8

9

10

11

12

When writing for the media, remember:

Limit your emergency press release to one page.

Always avoid using jargon, acronyms and advanced vocabulary.

Consider using more than one method to reach the media.

Provide additional background information or support in a separate document.

Point media toward helpful resources, like your website or dashboard.

Limit your emergency press release to one page.

Always avoid using jargon, acronyms and advanced vocabulary.

Consider using more than one method to reach the media.

Provide additional background information or support in a separate document.

Point media toward helpful resources, like your website or dashboard.

Limit your emergency press release to one page.

Always avoid using jargon, acronyms and advanced vocabulary.

When writing for the media, remember:

Limit your emergency press release to one page.

Always avoid using jargon, acronyms and advanced vocabulary.

Consider using more than one method to reach the media.

Provide additional background information or support in a separate document.

Point media toward helpful resources, like your website or dashboard.

When writing for the media, remember:

Limit your emergency press release to one page.

Always avoid using jargon, acronyms and advanced vocabulary.

Consider using more than one method to reach the media.

Provide additional background information or support in a separate document.

Point media toward helpful resources, like your website or dashboard.

When writing for the media, remember:

When writing for the media, remember:

Limit your emergency press release to one page.

Always avoid using jargon, acronyms and advanced vocabulary.

Consider using more than one method to reach the media.

Provide additional background information or support in a separate document.

Point media toward helpful resources, like your website or dashboard.

When writing for the media, remember:

When writing for the media, remember:

Limit your emergency press release to one page.

Always avoid using jargon, acronyms and advanced vocabulary.

Consider using more than one method to reach the media.

Provide additional background information or support in a separate document.

Point media toward helpful resources, like your website or dashboard.

When writing for the media, remember:

1

Limit your emergency press release to one page.

2

Always avoid using jargon, acronyms and advanced vocabulary.

3

Consider using more than one method to reach the media.

4

Provide additional background information or support in a separate document.

5

Point media toward helpful resources, like your website or dashboard.

6

7

8

9

10

11

12

When writing for the media, remember:

Limit your emergency press release to one page.

Always avoid using jargon, acronyms and advanced vocabulary.

Consider using more than one method to reach the media.

Provide additional background information or support in a separate document.

Point media toward helpful resources, like your website or dashboard.

When writing for the media, remember:

Lorem ipsum dolor sit amet, consectetur adipiscing elit. Suspendisse varius enim in eros elementum tristique. Duis cursus, mi quis viverra.

Limit your emergency press release to one page.

Always avoid using jargon, acronyms and advanced vocabulary.

Consider using more than one method to reach the media.

Provide additional background information or support in a separate document.

Point media toward helpful resources, like your website or dashboard.

DON’T MISS ANYTHING. CLICK EACH TAB TO LEARN MORE.

You have the information. What now? Media respond best to the following types of communication.

You have the information. What now? Media respond best to the following types of communication.

You have the information. What now? Media respond best to the following types of communication.

News Releases

News Conferences

Teleconferences

Email Distribution

Websites & Dashboards

Video Streaming or Webinars

Responses to Media Requests

Calm Communications

Clear Corrections

Social media

You have the information. What now? Media respond best to the following types of communication.

1

News Releases

2

News Conferences

3

Teleconferences

4

Email Distribution

5

Websites & Dashboards

6

Video Streaming or Webinars

7

Responses to Media Requests

8

Calm Communications

9

Clear Corrections

10

Social media

11

12

You have the information. What now? Media respond best to the following types of communication.

News Releases

News Conferences

Teleconferences

Email Distribution

Websites & Dashboards

Video Streaming or Webinars

Responses to Media Requests

Calm Communications

Clear Corrections

Social media

News Releases

News Conferences

Teleconferences

Email Distribution

Websites & Dashboards

Video Streaming or Webinars

Responses to Media Requests

Calm Communications

Clear Corrections

Social media

News Releases

News Conferences

You have the information. What now? Media respond best to the following types of communication.

News Releases

News Conferences

Teleconferences

Email Distribution

Websites & Dashboards

Video Streaming or Webinars

Responses to Media Requests

Calm Communications

Clear Corrections

Social media

You have the information. What now? Media respond best to the following types of communication.

News Releases

News Conferences

Teleconferences

Email Distribution

Websites & Dashboards

Video Streaming or Webinars

Responses to Media Requests

Calm Communications

Clear Corrections

Social media

You have the information. What now? Media respond best to the following types of communication.

You have the information. What now? Media respond best to the following types of communication.

News Releases

News Conferences

Teleconferences

Email Distribution

Websites & Dashboards

Video Streaming or Webinars

Responses to Media Requests

Calm Communications

Clear Corrections

Social media

You have the information. What now? Media respond best to the following types of communication.

You have the information. What now? Media respond best to the following types of communication.

News Releases

News Conferences

Teleconferences

Email Distribution

Websites & Dashboards

Video Streaming or Webinars

Responses to Media Requests

Calm Communications

Clear Corrections

Social media

You have the information. What now? Media respond best to the following types of communication.

1

News Releases

2

News Conferences

3

Teleconferences

4

Email Distribution

5

Websites & Dashboards

6

Video Streaming or Webinars

7

Responses to Media Requests

8

Calm Communications

9

Clear Corrections

10

Social media

11

12

You have the information. What now? Media respond best to the following types of communication.

News Releases

News Conferences

Teleconferences

Email Distribution

Websites & Dashboards

Video Streaming or Webinars

Responses to Media Requests

Calm Communications

Clear Corrections

Social media

Lorem ipsum dolor sit amet, consectetur adipiscing elit. Suspendisse varius enim in eros elementum tristique. Duis cursus, mi quis viverra.

You have the information. What now? Media respond best to the following types of communication.

News Releases

News Conferences

Teleconferences

Email Distribution

Websites & Dashboards

Video Streaming or Webinars

Responses to Media Requests

Calm Communications

Clear Corrections

Social media

When writing for the media, remember:

When writing for the media, remember:

Limit your emergency press release to one page.

Always avoid using jargon, acronyms and advanced vocabulary.

Consider using more than one method to reach the media.

Provide additional background information or support in a separate document.

Point media toward helpful resources, like your website or dashboard.

When writing for the media, remember:

1

Limit your emergency press release to one page.

2

Always avoid using jargon, acronyms and advanced vocabulary.

3

Consider using more than one method to reach the media.

4

Provide additional background information or support in a separate document.

5

Point media toward helpful resources, like your website or dashboard.

6

7

8

9

10

11

12

When writing for the media, remember:

Limit your emergency press release to one page.

Always avoid using jargon, acronyms and advanced vocabulary.

Consider using more than one method to reach the media.

Provide additional background information or support in a separate document.

Point media toward helpful resources, like your website or dashboard.

Limit your emergency press release to one page.

Always avoid using jargon, acronyms and advanced vocabulary.

Consider using more than one method to reach the media.

Provide additional background information or support in a separate document.

Point media toward helpful resources, like your website or dashboard.

Limit your emergency press release to one page.

Always avoid using jargon, acronyms and advanced vocabulary.

When writing for the media, remember:

Limit your emergency press release to one page.

Always avoid using jargon, acronyms and advanced vocabulary.

Consider using more than one method to reach the media.

Provide additional background information or support in a separate document.

Point media toward helpful resources, like your website or dashboard.

When writing for the media, remember:

Limit your emergency press release to one page.

Always avoid using jargon, acronyms and advanced vocabulary.

Consider using more than one method to reach the media.

Provide additional background information or support in a separate document.

Point media toward helpful resources, like your website or dashboard.

When writing for the media, remember:

When writing for the media, remember:

Limit your emergency press release to one page.

Always avoid using jargon, acronyms and advanced vocabulary.

Consider using more than one method to reach the media.

Provide additional background information or support in a separate document.

Point media toward helpful resources, like your website or dashboard.

When writing for the media, remember:

When writing for the media, remember:

Limit your emergency press release to one page.

Always avoid using jargon, acronyms and advanced vocabulary.

Consider using more than one method to reach the media.

Provide additional background information or support in a separate document.

Point media toward helpful resources, like your website or dashboard.

When writing for the media, remember:

1

Limit your emergency press release to one page.

2

Always avoid using jargon, acronyms and advanced vocabulary.

3

Consider using more than one method to reach the media.

4

Provide additional background information or support in a separate document.

5

Point media toward helpful resources, like your website or dashboard.

6

7

8

9

10

11

12

When writing for the media, remember:

Limit your emergency press release to one page.

Always avoid using jargon, acronyms and advanced vocabulary.

Consider using more than one method to reach the media.

Provide additional background information or support in a separate document.

Point media toward helpful resources, like your website or dashboard.

When writing for the media, remember:

Lorem ipsum dolor sit amet, consectetur adipiscing elit. Suspendisse varius enim in eros elementum tristique. Duis cursus, mi quis viverra.

Limit your emergency press release to one page.

Always avoid using jargon, acronyms and advanced vocabulary.

Consider using more than one method to reach the media.

Provide additional background information or support in a separate document.

Point media toward helpful resources, like your website or dashboard.

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