Introduction
Introduction
CERC Principals of Communication
CERC Principals of Communication
Psychology of a Crisis
Psychology of a Crisis
Defining Audiences
Defining Audiences
Crisis Life Cycle
Crisis Life Cycle
Communicate Effectively
Communicate Effectively
Working With the Media
Working With the Media
Spokesperson
Spokesperson
Social Media
Social Media
Summary
Summary
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Heading
Heading
Heading
Heading
Heading
Heading
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Lorem ipsum dolor sit amet, consectetur adipiscing elit. Suspendisse varius enim in eros elementum tristique. Duis cursus, mi quis viverra ornare, eros dolor interdum nulla, ut commodo diam libero vitae erat. Aenean faucibus nibh et justo cursus id rutrum lorem imperdiet. Nunc ut sem vitae risus tristique posuere.
Lorem ipsum dolor sit amet, consectetur adipiscing elit. Suspendisse varius enim in eros elementum tristique. Duis cursus, mi quis viverra ornare, eros dolor interdum nulla, ut commodo diam libero vitae erat. Aenean faucibus nibh et justo cursus id rutrum lorem imperdiet. Nunc ut sem vitae risus tristique posuere.
What’s a Rich Text element?
This is a subheading and where it goes in the document flow
The rich text element allows you to create and format headings, paragraphs, blockquotes, images, and video all in one place instead of having to add and format them individually. Just double-click and easily create content. The rich text element allows you to create and format headings, paragraphs, blockquotes, images, and video all in one place instead of having to add and format them individually. Just double-click and easily create content. The rich text element allows you to create and format headings, paragraphs, blockquotes, images, and video all in one place instead of having to add and format them individually. Just double-click and easily create content.
The rich text element allows you to create and format headings, paragraphs, blockquotes, images, and video all in one place instead of having to add and format them individually. Just double-click and easily create content. The rich text element allows you to create and format headings, paragraphs, blockquotes, images, and video all in one place instead of having to add and format them individually. Just double-click and easily create content. The rich text element allows you to create and format headings, paragraphs, blockquotes, images, and video all in one place instead of having to add and format them individually. Just double-click and easily create content.
This is an h2 heading inside rich text
A rich text element can be used with static or dynamic content. For static content, just drop it into any page and begin editing. For dynamic content, add a rich text field to any collection and then connect a rich text element to that field in the settings panel. Voila!
Static and dynamic content editing
A rich text element can be used with static or dynamic content. For static content, just drop it into any page and begin editing. For dynamic content, add a rich text field to any collection and then connect a rich text element to that field in the settings panel. Voila!
Static and dynamic content editing
A rich text element can be used with static or dynamic content. For static content, just drop it into any page and begin editing. For dynamic content, add a rich text field to any collection and then connect a rich text element to that field in the settings panel. Voila!
Static and dynamic content editing
A rich text element can be used with static or dynamic content. For static content, just drop it into any page and begin editing. For dynamic content, add a rich text field to any collection and then connect a rich text element to that field in the settings panel. Voila!
Static and dynamic content editing
A rich text element can be used with static or dynamic content. For static content, just drop it into any page and begin editing. For dynamic content, add a rich text field to any collection and then connect a rich text element to that field in the settings panel. Voila!
A rich text element can be used with static or dynamic content. For static content, just drop it into any page and begin editing. For dynamic content, add a rich text field to any collection and then connect a rich text element to that field in the settings panel. Voila!
How to customize formatting for each rich text
Headings, paragraphs, blockquotes, figures, images, and figure captions can all be styled after a class is added to the rich text element using the "When inside of" nested selector system.
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Defining Audiences
Who are your audiences?
Knowledge Check
Understanding the needs, cultural background, community history, location, and values of your audiences is one of the most important factors in effective communication. This understanding allows you to match your message to audience characteristics, such as interests, cultural background, location, and preferred communication channels.
One way to think about your audience is their psychological proximity to the event. People are psychologically close to an event when they are physically and emotionally involved.
- They may have family members who are affected.
- They may be emergency workers trying to help.
- Perhaps their jobs or industries will be hurt by the crisis.
It is important to understand these groups and how they receive important messages. Also, people don’t only receive information; they send it. With changing media technologies, including social media services like Twitter and Facebook, and the ability to use digital media and the Internet, people in a disaster zone can share real-time information with others.
Understanding the needs, cultural background, community history, location, and values of your audiences is one of the most important factors in effective communication. This understanding allows you to match your message to audience characteristics, such as interests, cultural background, location, and preferred communication channels.
One way to think about your audience is their psychological proximity to the event. People are psychologically close to an event when they are physically and emotionally involved.
- They may have family members who are affected.
- They may be emergency workers trying to help.
- Perhaps their jobs or industries will be hurt by the crisis.
It is important to understand these groups and how they receive important messages. Also, people don’t only receive information; they send it. With changing media technologies, including social media services like Twitter and Facebook, and the ability to use digital media and the Internet, people in a disaster zone can share real-time information with others.
Understanding the needs, cultural background, community history, location, and values of your audiences is one of the most important factors in effective communication. This understanding allows you to match your message to audience characteristics, such as interests, cultural background, location, and preferred communication channels.
One way to think about your audience is their psychological proximity to the event. People are psychologically close to an event when they are physically and emotionally involved.
- They may have family members who are affected.
- They may be emergency workers trying to help.
- Perhaps their jobs or industries will be hurt by the crisis.
It is important to understand these groups and how they receive important messages. Also, people don’t only receive information; they send it. With changing media technologies, including social media services like Twitter and Facebook, and the ability to use digital media and the Internet, people in a disaster zone can share real-time information with others.
(leadership team, board of directors, co-workers)
Understanding the needs, cultural background, community history, location, and values of your audiences is one of the most important factors in effective communication. This understanding allows you to match your message to audience characteristics, such as interests, cultural background, location, and preferred communication channels.
One way to think about your audience is their psychological proximity to the event. People are psychologically close to an event when they are physically and emotionally involved.
- They may have family members who are affected.
- They may be emergency workers trying to help.
- Perhaps their jobs or industries will be hurt by the crisis.
It is important to understand these groups and how they receive important messages. Also, people don’t only receive information; they send it. With changing media technologies, including social media services like Twitter and Facebook, and the ability to use digital media and the Internet, people in a disaster zone can share real-time information with others.
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(leadership team, board of directors, co-workers)
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Understanding the needs, cultural background, community history, location, and values of your audiences is one of the most important factors in effective communication. This understanding allows you to match your message to audience characteristics, such as interests, cultural background, location, and preferred communication channels.
One way to think about your audience is their psychological proximity to the event. People are psychologically close to an event when they are physically and emotionally involved.
- They may have family members who are affected.
- They may be emergency workers trying to help.
- Perhaps their jobs or industries will be hurt by the crisis.
It is important to understand these groups and how they receive important messages. Also, people don’t only receive information; they send it. With changing media technologies, including social media services like Twitter and Facebook, and the ability to use digital media and the Internet, people in a disaster zone can share real-time information with others.
(leadership team, board of directors, co-workers)
Public
(leadership team, board of directors, co-workers)
Public
Your Organization
(leadership team, board of directors, co-workers)
Understanding the needs, cultural background, community history, location, and values of your audiences is one of the most important factors in effective communication. This understanding allows you to match your message to audience characteristics, such as interests, cultural background, location, and preferred communication channels.
One way to think about your audience is their psychological proximity to the event. People are psychologically close to an event when they are physically and emotionally involved.
- They may have family members who are affected.
- They may be emergency workers trying to help.
- Perhaps their jobs or industries will be hurt by the crisis.
It is important to understand these groups and how they receive important messages. Also, people don’t only receive information; they send it. With changing media technologies, including social media services like Twitter and Facebook, and the ability to use digital media and the Internet, people in a disaster zone can share real-time information with others.
Public
Your Organization
(leadership team, board of directors, co-workers)
Media
Your Partner Organizations
Other Agencies & Responders
Other Stakeholders
Understanding the needs, cultural background, community history, location, and values of your audiences is one of the most important factors in effective communication. This understanding allows you to match your message to audience characteristics, such as interests, cultural background, location, and preferred communication channels.
One way to think about your audience is their psychological proximity to the event. People are psychologically close to an event when they are physically and emotionally involved.
- They may have family members who are affected.
- They may be emergency workers trying to help.
- Perhaps their jobs or industries will be hurt by the crisis.
It is important to understand these groups and how they receive important messages. Also, people don’t only receive information; they send it. With changing media technologies, including social media services like Twitter and Facebook, and the ability to use digital media and the Internet, people in a disaster zone can share real-time information with others.
(leadership team, board of directors, co-workers)
Understanding the needs, cultural background, community history, location, and values of your audiences is one of the most important factors in effective communication. This understanding allows you to match your message to audience characteristics, such as interests, cultural background, location, and preferred communication channels.
One way to think about your audience is their psychological proximity to the event. People are psychologically close to an event when they are physically and emotionally involved.
- They may have family members who are affected.
- They may be emergency workers trying to help.
- Perhaps their jobs or industries will be hurt by the crisis.
It is important to understand these groups and how they receive important messages. Also, people don’t only receive information; they send it. With changing media technologies, including social media services like Twitter and Facebook, and the ability to use digital media and the Internet, people in a disaster zone can share real-time information with others.
Understanding the needs, cultural background, community history, location, and values of your audiences is one of the most important factors in effective communication. This understanding allows you to match your message to audience characteristics, such as interests, cultural background, location, and preferred communication channels.
One way to think about your audience is their psychological proximity to the event. People are psychologically close to an event when they are physically and emotionally involved.
- They may have family members who are affected.
- They may be emergency workers trying to help.
- Perhaps their jobs or industries will be hurt by the crisis.
It is important to understand these groups and how they receive important messages. Also, people don’t only receive information; they send it. With changing media technologies, including social media services like Twitter and Facebook, and the ability to use digital media and the Internet, people in a disaster zone can share real-time information with others.
(leadership team, board of directors, co-workers)
Understanding the needs, cultural background, community history, location, and values of your audiences is one of the most important factors in effective communication. This understanding allows you to match your message to audience characteristics, such as interests, cultural background, location, and preferred communication channels.
One way to think about your audience is their psychological proximity to the event. People are psychologically close to an event when they are physically and emotionally involved.
- They may have family members who are affected.
- They may be emergency workers trying to help.
- Perhaps their jobs or industries will be hurt by the crisis.
It is important to understand these groups and how they receive important messages. Also, people don’t only receive information; they send it. With changing media technologies, including social media services like Twitter and Facebook, and the ability to use digital media and the Internet, people in a disaster zone can share real-time information with others.
Understanding the needs, cultural background, community history, location, and values of your audiences is one of the most important factors in effective communication. This understanding allows you to match your message to audience characteristics, such as interests, cultural background, location, and preferred communication channels.
One way to think about your audience is their psychological proximity to the event. People are psychologically close to an event when they are physically and emotionally involved.
- They may have family members who are affected.
- They may be emergency workers trying to help.
- Perhaps their jobs or industries will be hurt by the crisis.
It is important to understand these groups and how they receive important messages. Also, people don’t only receive information; they send it. With changing media technologies, including social media services like Twitter and Facebook, and the ability to use digital media and the Internet, people in a disaster zone can share real-time information with others.
(leadership team, board of directors, co-workers)
Understanding the needs, cultural background, community history, location, and values of your audiences is one of the most important factors in effective communication. This understanding allows you to match your message to audience characteristics, such as interests, cultural background, location, and preferred communication channels.
One way to think about your audience is their psychological proximity to the event. People are psychologically close to an event when they are physically and emotionally involved.
- They may have family members who are affected.
- They may be emergency workers trying to help.
- Perhaps their jobs or industries will be hurt by the crisis.
It is important to understand these groups and how they receive important messages. Also, people don’t only receive information; they send it. With changing media technologies, including social media services like Twitter and Facebook, and the ability to use digital media and the Internet, people in a disaster zone can share real-time information with others.
Understanding the needs, cultural background, community history, location, and values of your audiences is one of the most important factors in effective communication. This understanding allows you to match your message to audience characteristics, such as interests, cultural background, location, and preferred communication channels.
One way to think about your audience is their psychological proximity to the event. People are psychologically close to an event when they are physically and emotionally involved.
- They may have family members who are affected.
- They may be emergency workers trying to help.
- Perhaps their jobs or industries will be hurt by the crisis.
It is important to understand these groups and how they receive important messages. Also, people don’t only receive information; they send it. With changing media technologies, including social media services like Twitter and Facebook, and the ability to use digital media and the Internet, people in a disaster zone can share real-time information with others.
Lorem ipsum dolor sit amet, consectetur adipiscing elit. Suspendisse varius enim in eros elementum tristique. Duis cursus, mi quis viverra.
Understanding the needs, cultural background, community history, location, and values of your audiences is one of the most important factors in effective communication. This understanding allows you to match your message to audience characteristics, such as interests, cultural background, location, and preferred communication channels.
One way to think about your audience is their psychological proximity to the event. People are psychologically close to an event when they are physically and emotionally involved.
- They may have family members who are affected.
- They may be emergency workers trying to help.
- Perhaps their jobs or industries will be hurt by the crisis.
It is important to understand these groups and how they receive important messages. Also, people don’t only receive information; they send it. With changing media technologies, including social media services like Twitter and Facebook, and the ability to use digital media and the Internet, people in a disaster zone can share real-time information with others.
Public
Your Organization
(leadership team, board of directors, co-workers)
Media
Your Partner Organizations
Other Agencies & Responders
Other Stakeholders
Your audiences, some listed here, will likely be diverse and have very different needs and interests.
Your audiences, some listed here, will likely be diverse and have very different needs and interests.
Your audiences, some listed here, will likely be diverse and have very different needs and interests.
Their first concerns are personal safety, family safety, pet safety, and property protection.
Their first concerns are personal safety, family safety, pet safety, and property protection.
Their primary concerns include personal safety, family safety, pet safety, and interruption of their normal activities.
Their concerns include having the resources to manage the response and recovery.
Their primary medical concerns are ensuring treatment and response protocols, and having enough medical resources.
Their primary concerns include response and recovery resources, liability, and leadership. They also focus on the quality of the response and recovery’s planning and implementation.
This audience will be concerned about maintaining business continuity. They will want to avoid business interruptions, loss of revenue, and liability.
Their primary concerns include being included in the decision-making process, access to information, and understanding their role in the response.
Their primary concerns are personal safety, access to information and spokespersons, and meeting urgent deadlines.
Your audiences, some listed here, will likely be diverse and have very different needs and interests.
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Their first concerns are personal safety, family safety, pet safety, and property protection.
2
Their first concerns are personal safety, family safety, pet safety, and property protection.
3
Their primary concerns include personal safety, family safety, pet safety, and interruption of their normal activities.
4
Their concerns include having the resources to manage the response and recovery.
5
Their primary medical concerns are ensuring treatment and response protocols, and having enough medical resources.
6
Their primary concerns include response and recovery resources, liability, and leadership. They also focus on the quality of the response and recovery’s planning and implementation.
7
This audience will be concerned about maintaining business continuity. They will want to avoid business interruptions, loss of revenue, and liability.
8
Their primary concerns include being included in the decision-making process, access to information, and understanding their role in the response.
9
Their primary concerns are personal safety, access to information and spokespersons, and meeting urgent deadlines.
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Your audiences, some listed here, will likely be diverse and have very different needs and interests.
Their first concerns are personal safety, family safety, pet safety, and property protection.
Their first concerns are personal safety, family safety, pet safety, and property protection.
Their primary concerns include personal safety, family safety, pet safety, and interruption of their normal activities.
Their concerns include having the resources to manage the response and recovery.
Their primary medical concerns are ensuring treatment and response protocols, and having enough medical resources.
Their primary concerns include response and recovery resources, liability, and leadership. They also focus on the quality of the response and recovery’s planning and implementation.
This audience will be concerned about maintaining business continuity. They will want to avoid business interruptions, loss of revenue, and liability.
Their primary concerns include being included in the decision-making process, access to information, and understanding their role in the response.
Their primary concerns are personal safety, access to information and spokespersons, and meeting urgent deadlines.
Public within the circle of the disaster or emergency for whom action messages are primarily intended.
Their first concerns are personal safety, family safety, pet safety, and property protection.
Their first concerns are personal safety, family safety, pet safety, and property protection.
Their primary concerns include personal safety, family safety, pet safety, and interruption of their normal activities.
Their concerns include having the resources to manage the response and recovery.
Their primary medical concerns are ensuring treatment and response protocols, and having enough medical resources.
Their primary concerns include response and recovery resources, liability, and leadership. They also focus on the quality of the response and recovery’s planning and implementation.
Trade and industry businesses affected by crisis or emergency.
This audience will be concerned about maintaining business continuity. They will want to avoid business interruptions, loss of revenue, and liability.
Their primary concerns include being included in the decision-making process, access to information, and understanding their role in the response.
Their primary concerns are personal safety, access to information and spokespersons, and meeting urgent deadlines.
Public within the circle of the disaster or emergency for whom action messages are primarily intended.
Their first concerns are personal safety, family safety, pet safety, and property protection.
Vulnerable populations within the circle of the disaster or emergency for whom action messages are primarily intended.
Their first concerns are personal safety, family safety, pet safety, and property protection.
Your audiences, some listed here, will likely be diverse and have very different needs and interests.
Public within the circle of the disaster or emergency for whom action messages are primarily intended.
Their first concerns are personal safety, family safety, pet safety, and property protection.
Vulnerable populations within the circle of the disaster or emergency for whom action messages are primarily intended.
Their first concerns are personal safety, family safety, pet safety, and property protection.
Public immediately outside the circle of the disaster for whom action messages are not intended.
Their primary concerns include personal safety, family safety, pet safety, and interruption of their normal activities.
Emergency response and recovery workers and law enforcement involved in the response.
Their concerns include having the resources to manage the response and recovery.
Public health and medical professionals involved in the disaster response.
Their primary medical concerns are ensuring treatment and response protocols, and having enough medical resources.
Civic leaders of local, state, and national organizations.
Their primary concerns include response and recovery resources, liability, and leadership. They also focus on the quality of the response and recovery’s planning and implementation.
Trade and industry businesses affected by crisis or emergency.
This audience will be concerned about maintaining business continuity. They will want to avoid business interruptions, loss of revenue, and liability.
Stakeholders and partners specific to the emergency.
Their primary concerns include being included in the decision-making process, access to information, and understanding their role in the response.
The media.
Their primary concerns are personal safety, access to information and spokespersons, and meeting urgent deadlines.
Your audiences, some listed here, will likely be diverse and have very different needs and interests.
Their first concerns are personal safety, family safety, pet safety, and property protection.
Their first concerns are personal safety, family safety, pet safety, and property protection.
Their primary concerns include personal safety, family safety, pet safety, and interruption of their normal activities.
Their concerns include having the resources to manage the response and recovery.
Their primary medical concerns are ensuring treatment and response protocols, and having enough medical resources.
Their primary concerns include response and recovery resources, liability, and leadership. They also focus on the quality of the response and recovery’s planning and implementation.
This audience will be concerned about maintaining business continuity. They will want to avoid business interruptions, loss of revenue, and liability.
Their primary concerns include being included in the decision-making process, access to information, and understanding their role in the response.
Their primary concerns are personal safety, access to information and spokespersons, and meeting urgent deadlines.
Your audiences, some listed here, will likely be diverse and have very different needs and interests.
Your audiences, some listed here, will likely be diverse and have very different needs and interests.
Their first concerns are personal safety, family safety, pet safety, and property protection.
Their first concerns are personal safety, family safety, pet safety, and property protection.
Their primary concerns include personal safety, family safety, pet safety, and interruption of their normal activities.
Their concerns include having the resources to manage the response and recovery.
Their primary medical concerns are ensuring treatment and response protocols, and having enough medical resources.
Their primary concerns include response and recovery resources, liability, and leadership. They also focus on the quality of the response and recovery’s planning and implementation.
This audience will be concerned about maintaining business continuity. They will want to avoid business interruptions, loss of revenue, and liability.
Their primary concerns include being included in the decision-making process, access to information, and understanding their role in the response.
Their primary concerns are personal safety, access to information and spokespersons, and meeting urgent deadlines.
Your audiences, some listed here, will likely be diverse and have very different needs and interests.
Your audiences, some listed here, will likely be diverse and have very different needs and interests.
Their first concerns are personal safety, family safety, pet safety, and property protection.
Their first concerns are personal safety, family safety, pet safety, and property protection.
Their primary concerns include personal safety, family safety, pet safety, and interruption of their normal activities.
Their concerns include having the resources to manage the response and recovery.
Their primary medical concerns are ensuring treatment and response protocols, and having enough medical resources.
Their primary concerns include response and recovery resources, liability, and leadership. They also focus on the quality of the response and recovery’s planning and implementation.
This audience will be concerned about maintaining business continuity. They will want to avoid business interruptions, loss of revenue, and liability.
Their primary concerns include being included in the decision-making process, access to information, and understanding their role in the response.
Their primary concerns are personal safety, access to information and spokespersons, and meeting urgent deadlines.
Your audiences, some listed here, will likely be diverse and have very different needs and interests.
Your audiences, some listed here, will likely be diverse and have very different needs and interests.
Lorem ipsum dolor sit amet, consectetur adipiscing elit. Suspendisse varius enim in eros elementum tristique. Duis cursus, mi quis viverra.
Your audiences, some listed here, will likely be diverse and have very different needs and interests.
Public within the circle of the disaster or emergency for whom action messages are primarily intended.
Their first concerns are personal safety, family safety, pet safety, and property protection.
Vulnerable populations within the circle of the disaster or emergency for whom action messages are primarily intended.
Their first concerns are personal safety, family safety, pet safety, and property protection.
Public immediately outside the circle of the disaster for whom action messages are not intended.
Their primary concerns include personal safety, family safety, pet safety, and interruption of their normal activities.
Emergency response and recovery workers and law enforcement involved in the response.
Their concerns include having the resources to manage the response and recovery.
Public health and medical professionals involved in the disaster response.
Their primary medical concerns are ensuring treatment and response protocols, and having enough medical resources.
Civic leaders of local, state, and national organizations.
Their primary concerns include response and recovery resources, liability, and leadership. They also focus on the quality of the response and recovery’s planning and implementation.
Trade and industry businesses affected by crisis or emergency.
This audience will be concerned about maintaining business continuity. They will want to avoid business interruptions, loss of revenue, and liability.
Stakeholders and partners specific to the emergency.
Their primary concerns include being included in the decision-making process, access to information, and understanding their role in the response.
The media.
Their primary concerns are personal safety, access to information and spokespersons, and meeting urgent deadlines.
DON’T MISS ANYTHING. CLICK EACH TAB TO LEARN MORE.
Understanding the needs, cultural background, community history, location, and values of your audiences is one of the most important factors in effective communication. This understanding allows you to match your message to audience characteristics, such as interests, cultural background, location, and preferred communication channels.
One way to think about your audience is their psychological proximity to the event. People are psychologically close to an event when they are physically and emotionally involved.
- They may have family members who are affected.
- They may be emergency workers trying to help.
- Perhaps their jobs or industries will be hurt by the crisis.
It is important to understand these groups and how they receive important messages. Also, people don’t only receive information; they send it. With changing media technologies, including social media services like Twitter and Facebook, and the ability to use digital media and the Internet, people in a disaster zone can share real-time information with others.
Understanding the needs, cultural background, community history, location, and values of your audiences is one of the most important factors in effective communication. This understanding allows you to match your message to audience characteristics, such as interests, cultural background, location, and preferred communication channels.
One way to think about your audience is their psychological proximity to the event. People are psychologically close to an event when they are physically and emotionally involved.
- They may have family members who are affected.
- They may be emergency workers trying to help.
- Perhaps their jobs or industries will be hurt by the crisis.
It is important to understand these groups and how they receive important messages. Also, people don’t only receive information; they send it. With changing media technologies, including social media services like Twitter and Facebook, and the ability to use digital media and the Internet, people in a disaster zone can share real-time information with others.
Understanding the needs, cultural background, community history, location, and values of your audiences is one of the most important factors in effective communication. This understanding allows you to match your message to audience characteristics, such as interests, cultural background, location, and preferred communication channels.
One way to think about your audience is their psychological proximity to the event. People are psychologically close to an event when they are physically and emotionally involved.
- They may have family members who are affected.
- They may be emergency workers trying to help.
- Perhaps their jobs or industries will be hurt by the crisis.
It is important to understand these groups and how they receive important messages. Also, people don’t only receive information; they send it. With changing media technologies, including social media services like Twitter and Facebook, and the ability to use digital media and the Internet, people in a disaster zone can share real-time information with others.
(leadership team, board of directors, co-workers)
Understanding the needs, cultural background, community history, location, and values of your audiences is one of the most important factors in effective communication. This understanding allows you to match your message to audience characteristics, such as interests, cultural background, location, and preferred communication channels.
One way to think about your audience is their psychological proximity to the event. People are psychologically close to an event when they are physically and emotionally involved.
- They may have family members who are affected.
- They may be emergency workers trying to help.
- Perhaps their jobs or industries will be hurt by the crisis.
It is important to understand these groups and how they receive important messages. Also, people don’t only receive information; they send it. With changing media technologies, including social media services like Twitter and Facebook, and the ability to use digital media and the Internet, people in a disaster zone can share real-time information with others.
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(leadership team, board of directors, co-workers)
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Understanding the needs, cultural background, community history, location, and values of your audiences is one of the most important factors in effective communication. This understanding allows you to match your message to audience characteristics, such as interests, cultural background, location, and preferred communication channels.
One way to think about your audience is their psychological proximity to the event. People are psychologically close to an event when they are physically and emotionally involved.
- They may have family members who are affected.
- They may be emergency workers trying to help.
- Perhaps their jobs or industries will be hurt by the crisis.
It is important to understand these groups and how they receive important messages. Also, people don’t only receive information; they send it. With changing media technologies, including social media services like Twitter and Facebook, and the ability to use digital media and the Internet, people in a disaster zone can share real-time information with others.
(leadership team, board of directors, co-workers)
Public
(leadership team, board of directors, co-workers)
Public
Your Organization
(leadership team, board of directors, co-workers)
Understanding the needs, cultural background, community history, location, and values of your audiences is one of the most important factors in effective communication. This understanding allows you to match your message to audience characteristics, such as interests, cultural background, location, and preferred communication channels.
One way to think about your audience is their psychological proximity to the event. People are psychologically close to an event when they are physically and emotionally involved.
- They may have family members who are affected.
- They may be emergency workers trying to help.
- Perhaps their jobs or industries will be hurt by the crisis.
It is important to understand these groups and how they receive important messages. Also, people don’t only receive information; they send it. With changing media technologies, including social media services like Twitter and Facebook, and the ability to use digital media and the Internet, people in a disaster zone can share real-time information with others.
Public
Your Organization
(leadership team, board of directors, co-workers)
Media
Your Partner Organizations
Other Agencies & Responders
Other Stakeholders
Understanding the needs, cultural background, community history, location, and values of your audiences is one of the most important factors in effective communication. This understanding allows you to match your message to audience characteristics, such as interests, cultural background, location, and preferred communication channels.
One way to think about your audience is their psychological proximity to the event. People are psychologically close to an event when they are physically and emotionally involved.
- They may have family members who are affected.
- They may be emergency workers trying to help.
- Perhaps their jobs or industries will be hurt by the crisis.
It is important to understand these groups and how they receive important messages. Also, people don’t only receive information; they send it. With changing media technologies, including social media services like Twitter and Facebook, and the ability to use digital media and the Internet, people in a disaster zone can share real-time information with others.
(leadership team, board of directors, co-workers)
Understanding the needs, cultural background, community history, location, and values of your audiences is one of the most important factors in effective communication. This understanding allows you to match your message to audience characteristics, such as interests, cultural background, location, and preferred communication channels.
One way to think about your audience is their psychological proximity to the event. People are psychologically close to an event when they are physically and emotionally involved.
- They may have family members who are affected.
- They may be emergency workers trying to help.
- Perhaps their jobs or industries will be hurt by the crisis.
It is important to understand these groups and how they receive important messages. Also, people don’t only receive information; they send it. With changing media technologies, including social media services like Twitter and Facebook, and the ability to use digital media and the Internet, people in a disaster zone can share real-time information with others.
Understanding the needs, cultural background, community history, location, and values of your audiences is one of the most important factors in effective communication. This understanding allows you to match your message to audience characteristics, such as interests, cultural background, location, and preferred communication channels.
One way to think about your audience is their psychological proximity to the event. People are psychologically close to an event when they are physically and emotionally involved.
- They may have family members who are affected.
- They may be emergency workers trying to help.
- Perhaps their jobs or industries will be hurt by the crisis.
It is important to understand these groups and how they receive important messages. Also, people don’t only receive information; they send it. With changing media technologies, including social media services like Twitter and Facebook, and the ability to use digital media and the Internet, people in a disaster zone can share real-time information with others.
(leadership team, board of directors, co-workers)
Understanding the needs, cultural background, community history, location, and values of your audiences is one of the most important factors in effective communication. This understanding allows you to match your message to audience characteristics, such as interests, cultural background, location, and preferred communication channels.
One way to think about your audience is their psychological proximity to the event. People are psychologically close to an event when they are physically and emotionally involved.
- They may have family members who are affected.
- They may be emergency workers trying to help.
- Perhaps their jobs or industries will be hurt by the crisis.
It is important to understand these groups and how they receive important messages. Also, people don’t only receive information; they send it. With changing media technologies, including social media services like Twitter and Facebook, and the ability to use digital media and the Internet, people in a disaster zone can share real-time information with others.
Understanding the needs, cultural background, community history, location, and values of your audiences is one of the most important factors in effective communication. This understanding allows you to match your message to audience characteristics, such as interests, cultural background, location, and preferred communication channels.
One way to think about your audience is their psychological proximity to the event. People are psychologically close to an event when they are physically and emotionally involved.
- They may have family members who are affected.
- They may be emergency workers trying to help.
- Perhaps their jobs or industries will be hurt by the crisis.
It is important to understand these groups and how they receive important messages. Also, people don’t only receive information; they send it. With changing media technologies, including social media services like Twitter and Facebook, and the ability to use digital media and the Internet, people in a disaster zone can share real-time information with others.
(leadership team, board of directors, co-workers)
Understanding the needs, cultural background, community history, location, and values of your audiences is one of the most important factors in effective communication. This understanding allows you to match your message to audience characteristics, such as interests, cultural background, location, and preferred communication channels.
One way to think about your audience is their psychological proximity to the event. People are psychologically close to an event when they are physically and emotionally involved.
- They may have family members who are affected.
- They may be emergency workers trying to help.
- Perhaps their jobs or industries will be hurt by the crisis.
It is important to understand these groups and how they receive important messages. Also, people don’t only receive information; they send it. With changing media technologies, including social media services like Twitter and Facebook, and the ability to use digital media and the Internet, people in a disaster zone can share real-time information with others.
Understanding the needs, cultural background, community history, location, and values of your audiences is one of the most important factors in effective communication. This understanding allows you to match your message to audience characteristics, such as interests, cultural background, location, and preferred communication channels.
One way to think about your audience is their psychological proximity to the event. People are psychologically close to an event when they are physically and emotionally involved.
- They may have family members who are affected.
- They may be emergency workers trying to help.
- Perhaps their jobs or industries will be hurt by the crisis.
It is important to understand these groups and how they receive important messages. Also, people don’t only receive information; they send it. With changing media technologies, including social media services like Twitter and Facebook, and the ability to use digital media and the Internet, people in a disaster zone can share real-time information with others.
Lorem ipsum dolor sit amet, consectetur adipiscing elit. Suspendisse varius enim in eros elementum tristique. Duis cursus, mi quis viverra.
Understanding the needs, cultural background, community history, location, and values of your audiences is one of the most important factors in effective communication. This understanding allows you to match your message to audience characteristics, such as interests, cultural background, location, and preferred communication channels.
One way to think about your audience is their psychological proximity to the event. People are psychologically close to an event when they are physically and emotionally involved.
- They may have family members who are affected.
- They may be emergency workers trying to help.
- Perhaps their jobs or industries will be hurt by the crisis.
It is important to understand these groups and how they receive important messages. Also, people don’t only receive information; they send it. With changing media technologies, including social media services like Twitter and Facebook, and the ability to use digital media and the Internet, people in a disaster zone can share real-time information with others.
Public
Your Organization
(leadership team, board of directors, co-workers)
Media
Your Partner Organizations
Other Agencies & Responders
Other Stakeholders
Your audiences, some listed here, will likely be diverse and have very different needs and interests.
Your audiences, some listed here, will likely be diverse and have very different needs and interests.
Your audiences, some listed here, will likely be diverse and have very different needs and interests.
Their first concerns are personal safety, family safety, pet safety, and property protection.
Their first concerns are personal safety, family safety, pet safety, and property protection.
Their primary concerns include personal safety, family safety, pet safety, and interruption of their normal activities.
Their concerns include having the resources to manage the response and recovery.
Their primary medical concerns are ensuring treatment and response protocols, and having enough medical resources.
Their primary concerns include response and recovery resources, liability, and leadership. They also focus on the quality of the response and recovery’s planning and implementation.
This audience will be concerned about maintaining business continuity. They will want to avoid business interruptions, loss of revenue, and liability.
Their primary concerns include being included in the decision-making process, access to information, and understanding their role in the response.
Their primary concerns are personal safety, access to information and spokespersons, and meeting urgent deadlines.
Your audiences, some listed here, will likely be diverse and have very different needs and interests.
1
Their first concerns are personal safety, family safety, pet safety, and property protection.
2
Their first concerns are personal safety, family safety, pet safety, and property protection.
3
Their primary concerns include personal safety, family safety, pet safety, and interruption of their normal activities.
4
Their concerns include having the resources to manage the response and recovery.
5
Their primary medical concerns are ensuring treatment and response protocols, and having enough medical resources.
6
Their primary concerns include response and recovery resources, liability, and leadership. They also focus on the quality of the response and recovery’s planning and implementation.
7
This audience will be concerned about maintaining business continuity. They will want to avoid business interruptions, loss of revenue, and liability.
8
Their primary concerns include being included in the decision-making process, access to information, and understanding their role in the response.
9
Their primary concerns are personal safety, access to information and spokespersons, and meeting urgent deadlines.
10
11
12
Your audiences, some listed here, will likely be diverse and have very different needs and interests.
Their first concerns are personal safety, family safety, pet safety, and property protection.
Their first concerns are personal safety, family safety, pet safety, and property protection.
Their primary concerns include personal safety, family safety, pet safety, and interruption of their normal activities.
Their concerns include having the resources to manage the response and recovery.
Their primary medical concerns are ensuring treatment and response protocols, and having enough medical resources.
Their primary concerns include response and recovery resources, liability, and leadership. They also focus on the quality of the response and recovery’s planning and implementation.
This audience will be concerned about maintaining business continuity. They will want to avoid business interruptions, loss of revenue, and liability.
Their primary concerns include being included in the decision-making process, access to information, and understanding their role in the response.
Their primary concerns are personal safety, access to information and spokespersons, and meeting urgent deadlines.
Public within the circle of the disaster or emergency for whom action messages are primarily intended.
Their first concerns are personal safety, family safety, pet safety, and property protection.
Their first concerns are personal safety, family safety, pet safety, and property protection.
Their primary concerns include personal safety, family safety, pet safety, and interruption of their normal activities.
Their concerns include having the resources to manage the response and recovery.
Their primary medical concerns are ensuring treatment and response protocols, and having enough medical resources.
Their primary concerns include response and recovery resources, liability, and leadership. They also focus on the quality of the response and recovery’s planning and implementation.
Trade and industry businesses affected by crisis or emergency.
This audience will be concerned about maintaining business continuity. They will want to avoid business interruptions, loss of revenue, and liability.
Their primary concerns include being included in the decision-making process, access to information, and understanding their role in the response.
Their primary concerns are personal safety, access to information and spokespersons, and meeting urgent deadlines.
Public within the circle of the disaster or emergency for whom action messages are primarily intended.
Their first concerns are personal safety, family safety, pet safety, and property protection.
Vulnerable populations within the circle of the disaster or emergency for whom action messages are primarily intended.
Their first concerns are personal safety, family safety, pet safety, and property protection.
Your audiences, some listed here, will likely be diverse and have very different needs and interests.
Public within the circle of the disaster or emergency for whom action messages are primarily intended.
Their first concerns are personal safety, family safety, pet safety, and property protection.
Vulnerable populations within the circle of the disaster or emergency for whom action messages are primarily intended.
Their first concerns are personal safety, family safety, pet safety, and property protection.
Public immediately outside the circle of the disaster for whom action messages are not intended.
Their primary concerns include personal safety, family safety, pet safety, and interruption of their normal activities.
Emergency response and recovery workers and law enforcement involved in the response.
Their concerns include having the resources to manage the response and recovery.
Public health and medical professionals involved in the disaster response.
Their primary medical concerns are ensuring treatment and response protocols, and having enough medical resources.
Civic leaders of local, state, and national organizations.
Their primary concerns include response and recovery resources, liability, and leadership. They also focus on the quality of the response and recovery’s planning and implementation.
Trade and industry businesses affected by crisis or emergency.
This audience will be concerned about maintaining business continuity. They will want to avoid business interruptions, loss of revenue, and liability.
Stakeholders and partners specific to the emergency.
Their primary concerns include being included in the decision-making process, access to information, and understanding their role in the response.
The media.
Their primary concerns are personal safety, access to information and spokespersons, and meeting urgent deadlines.
Your audiences, some listed here, will likely be diverse and have very different needs and interests.
Their first concerns are personal safety, family safety, pet safety, and property protection.
Their first concerns are personal safety, family safety, pet safety, and property protection.
Their primary concerns include personal safety, family safety, pet safety, and interruption of their normal activities.
Their concerns include having the resources to manage the response and recovery.
Their primary medical concerns are ensuring treatment and response protocols, and having enough medical resources.
Their primary concerns include response and recovery resources, liability, and leadership. They also focus on the quality of the response and recovery’s planning and implementation.
This audience will be concerned about maintaining business continuity. They will want to avoid business interruptions, loss of revenue, and liability.
Their primary concerns include being included in the decision-making process, access to information, and understanding their role in the response.
Their primary concerns are personal safety, access to information and spokespersons, and meeting urgent deadlines.
Your audiences, some listed here, will likely be diverse and have very different needs and interests.
Your audiences, some listed here, will likely be diverse and have very different needs and interests.
Their first concerns are personal safety, family safety, pet safety, and property protection.
Their first concerns are personal safety, family safety, pet safety, and property protection.
Their primary concerns include personal safety, family safety, pet safety, and interruption of their normal activities.
Their concerns include having the resources to manage the response and recovery.
Their primary medical concerns are ensuring treatment and response protocols, and having enough medical resources.
Their primary concerns include response and recovery resources, liability, and leadership. They also focus on the quality of the response and recovery’s planning and implementation.
This audience will be concerned about maintaining business continuity. They will want to avoid business interruptions, loss of revenue, and liability.
Their primary concerns include being included in the decision-making process, access to information, and understanding their role in the response.
Their primary concerns are personal safety, access to information and spokespersons, and meeting urgent deadlines.
Your audiences, some listed here, will likely be diverse and have very different needs and interests.
Your audiences, some listed here, will likely be diverse and have very different needs and interests.
Their first concerns are personal safety, family safety, pet safety, and property protection.
Their first concerns are personal safety, family safety, pet safety, and property protection.
Their primary concerns include personal safety, family safety, pet safety, and interruption of their normal activities.
Their concerns include having the resources to manage the response and recovery.
Their primary medical concerns are ensuring treatment and response protocols, and having enough medical resources.
Their primary concerns include response and recovery resources, liability, and leadership. They also focus on the quality of the response and recovery’s planning and implementation.
This audience will be concerned about maintaining business continuity. They will want to avoid business interruptions, loss of revenue, and liability.
Their primary concerns include being included in the decision-making process, access to information, and understanding their role in the response.
Their primary concerns are personal safety, access to information and spokespersons, and meeting urgent deadlines.
Your audiences, some listed here, will likely be diverse and have very different needs and interests.
Your audiences, some listed here, will likely be diverse and have very different needs and interests.
Lorem ipsum dolor sit amet, consectetur adipiscing elit. Suspendisse varius enim in eros elementum tristique. Duis cursus, mi quis viverra.
Your audiences, some listed here, will likely be diverse and have very different needs and interests.
Public within the circle of the disaster or emergency for whom action messages are primarily intended.
Their first concerns are personal safety, family safety, pet safety, and property protection.
Vulnerable populations within the circle of the disaster or emergency for whom action messages are primarily intended.
Their first concerns are personal safety, family safety, pet safety, and property protection.
Public immediately outside the circle of the disaster for whom action messages are not intended.
Their primary concerns include personal safety, family safety, pet safety, and interruption of their normal activities.
Emergency response and recovery workers and law enforcement involved in the response.
Their concerns include having the resources to manage the response and recovery.
Public health and medical professionals involved in the disaster response.
Their primary medical concerns are ensuring treatment and response protocols, and having enough medical resources.
Civic leaders of local, state, and national organizations.
Their primary concerns include response and recovery resources, liability, and leadership. They also focus on the quality of the response and recovery’s planning and implementation.
Trade and industry businesses affected by crisis or emergency.
This audience will be concerned about maintaining business continuity. They will want to avoid business interruptions, loss of revenue, and liability.
Stakeholders and partners specific to the emergency.
Their primary concerns include being included in the decision-making process, access to information, and understanding their role in the response.
The media.
Their primary concerns are personal safety, access to information and spokespersons, and meeting urgent deadlines.
