Introduction
Introduction
CERC Principals of Communication
CERC Principals of Communication
Psychology of a Crisis
Psychology of a Crisis
Defining Audiences
Defining Audiences
Crisis Life Cycle
Crisis Life Cycle
Communicate Effectively
Communicate Effectively
Working With the Media
Working With the Media
Spokesperson
Spokesperson
Social Media
Social Media
Summary
Summary
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Heading
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Lorem ipsum dolor sit amet, consectetur adipiscing elit. Suspendisse varius enim in eros elementum tristique. Duis cursus, mi quis viverra ornare, eros dolor interdum nulla, ut commodo diam libero vitae erat. Aenean faucibus nibh et justo cursus id rutrum lorem imperdiet. Nunc ut sem vitae risus tristique posuere.
Lorem ipsum dolor sit amet, consectetur adipiscing elit. Suspendisse varius enim in eros elementum tristique. Duis cursus, mi quis viverra ornare, eros dolor interdum nulla, ut commodo diam libero vitae erat. Aenean faucibus nibh et justo cursus id rutrum lorem imperdiet. Nunc ut sem vitae risus tristique posuere.
What’s a Rich Text element?
This is a subheading and where it goes in the document flow
The rich text element allows you to create and format headings, paragraphs, blockquotes, images, and video all in one place instead of having to add and format them individually. Just double-click and easily create content. The rich text element allows you to create and format headings, paragraphs, blockquotes, images, and video all in one place instead of having to add and format them individually. Just double-click and easily create content. The rich text element allows you to create and format headings, paragraphs, blockquotes, images, and video all in one place instead of having to add and format them individually. Just double-click and easily create content.
The rich text element allows you to create and format headings, paragraphs, blockquotes, images, and video all in one place instead of having to add and format them individually. Just double-click and easily create content. The rich text element allows you to create and format headings, paragraphs, blockquotes, images, and video all in one place instead of having to add and format them individually. Just double-click and easily create content. The rich text element allows you to create and format headings, paragraphs, blockquotes, images, and video all in one place instead of having to add and format them individually. Just double-click and easily create content.
This is an h2 heading inside rich text
A rich text element can be used with static or dynamic content. For static content, just drop it into any page and begin editing. For dynamic content, add a rich text field to any collection and then connect a rich text element to that field in the settings panel. Voila!
Static and dynamic content editing
A rich text element can be used with static or dynamic content. For static content, just drop it into any page and begin editing. For dynamic content, add a rich text field to any collection and then connect a rich text element to that field in the settings panel. Voila!
Static and dynamic content editing
A rich text element can be used with static or dynamic content. For static content, just drop it into any page and begin editing. For dynamic content, add a rich text field to any collection and then connect a rich text element to that field in the settings panel. Voila!
Static and dynamic content editing
A rich text element can be used with static or dynamic content. For static content, just drop it into any page and begin editing. For dynamic content, add a rich text field to any collection and then connect a rich text element to that field in the settings panel. Voila!
Static and dynamic content editing
A rich text element can be used with static or dynamic content. For static content, just drop it into any page and begin editing. For dynamic content, add a rich text field to any collection and then connect a rich text element to that field in the settings panel. Voila!
A rich text element can be used with static or dynamic content. For static content, just drop it into any page and begin editing. For dynamic content, add a rich text field to any collection and then connect a rich text element to that field in the settings panel. Voila!
How to customize formatting for each rich text
Headings, paragraphs, blockquotes, figures, images, and figure captions can all be styled after a class is added to the rich text element using the "When inside of" nested selector system.
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Working With the Media
General Media Interview Goals
Knowledge Check
When providing an interview to the media, remember these tips:
When providing an interview to the media, remember these tips:
Identify core messages to deliver during the interview and have a clear purpose. Seek opportunities to repeat or restate the core message. If key messages have not been developed, then it may not be the right time for an interview.
Ensure the reporter is provided the correct name of the person being interviewed. Titles should be kept as short as possible and only use titles that describe the job rather than ones that reflect the title of an official position. For example, saying “medical epidemiologist” is better than saying “acting chief of the ‘so and so’ section of the ‘such and such’ branch.”
Provide the reporter with supporting papers after the interview. This is a resource that can be used as a way of confirming information and helps the reporter report on your facts.
When providing an interview to the media, remember these tips:
1
Identify core messages to deliver during the interview and have a clear purpose. Seek opportunities to repeat or restate the core message. If key messages have not been developed, then it may not be the right time for an interview.
2
Ensure the reporter is provided the correct name of the person being interviewed. Titles should be kept as short as possible and only use titles that describe the job rather than ones that reflect the title of an official position. For example, saying “medical epidemiologist” is better than saying “acting chief of the ‘so and so’ section of the ‘such and such’ branch.”
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Provide the reporter with supporting papers after the interview. This is a resource that can be used as a way of confirming information and helps the reporter report on your facts.
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When providing an interview to the media, remember these tips:
Identify core messages to deliver during the interview and have a clear purpose. Seek opportunities to repeat or restate the core message. If key messages have not been developed, then it may not be the right time for an interview.
Ensure the reporter is provided the correct name of the person being interviewed. Titles should be kept as short as possible and only use titles that describe the job rather than ones that reflect the title of an official position. For example, saying “medical epidemiologist” is better than saying “acting chief of the ‘so and so’ section of the ‘such and such’ branch.”
Provide the reporter with supporting papers after the interview. This is a resource that can be used as a way of confirming information and helps the reporter report on your facts.
Identify core messages to deliver during the interview and have a clear purpose. Seek opportunities to repeat or restate the core message. If key messages have not been developed, then it may not be the right time for an interview.
Ensure the reporter is provided the correct name of the person being interviewed. Titles should be kept as short as possible and only use titles that describe the job rather than ones that reflect the title of an official position. For example, saying “medical epidemiologist” is better than saying “acting chief of the ‘so and so’ section of the ‘such and such’ branch.”
Provide the reporter with supporting papers after the interview. This is a resource that can be used as a way of confirming information and helps the reporter report on your facts.
Identify core messages to deliver during the interview and have a clear purpose. Seek opportunities to repeat or restate the core message. If key messages have not been developed, then it may not be the right time for an interview.
Ensure the reporter is provided the correct name of the person being interviewed. Titles should be kept as short as possible and only use titles that describe the job rather than ones that reflect the title of an official position. For example, saying “medical epidemiologist” is better than saying “acting chief of the ‘so and so’ section of the ‘such and such’ branch.”
When providing an interview to the media, remember these tips:
Identify core messages to deliver during the interview and have a clear purpose. Seek opportunities to repeat or restate the core message. If key messages have not been developed, then it may not be the right time for an interview.
Ensure the reporter is provided the correct name of the person being interviewed. Titles should be kept as short as possible and only use titles that describe the job rather than ones that reflect the title of an official position. For example, saying “medical epidemiologist” is better than saying “acting chief of the ‘so and so’ section of the ‘such and such’ branch.”
Provide the reporter with supporting papers after the interview. This is a resource that can be used as a way of confirming information and helps the reporter report on your facts.
When providing an interview to the media, remember these tips:
Identify core messages to deliver during the interview and have a clear purpose. Seek opportunities to repeat or restate the core message. If key messages have not been developed, then it may not be the right time for an interview.
Ensure the reporter is provided the correct name of the person being interviewed. Titles should be kept as short as possible and only use titles that describe the job rather than ones that reflect the title of an official position. For example, saying “medical epidemiologist” is better than saying “acting chief of the ‘so and so’ section of the ‘such and such’ branch.”
Provide the reporter with supporting papers after the interview. This is a resource that can be used as a way of confirming information and helps the reporter report on your facts.
When providing an interview to the media, remember these tips:
When providing an interview to the media, remember these tips:
Identify core messages to deliver during the interview and have a clear purpose. Seek opportunities to repeat or restate the core message. If key messages have not been developed, then it may not be the right time for an interview.
Ensure the reporter is provided the correct name of the person being interviewed. Titles should be kept as short as possible and only use titles that describe the job rather than ones that reflect the title of an official position. For example, saying “medical epidemiologist” is better than saying “acting chief of the ‘so and so’ section of the ‘such and such’ branch.”
Provide the reporter with supporting papers after the interview. This is a resource that can be used as a way of confirming information and helps the reporter report on your facts.
When providing an interview to the media, remember these tips:
When providing an interview to the media, remember these tips:
Identify core messages to deliver during the interview and have a clear purpose. Seek opportunities to repeat or restate the core message. If key messages have not been developed, then it may not be the right time for an interview.
Ensure the reporter is provided the correct name of the person being interviewed. Titles should be kept as short as possible and only use titles that describe the job rather than ones that reflect the title of an official position. For example, saying “medical epidemiologist” is better than saying “acting chief of the ‘so and so’ section of the ‘such and such’ branch.”
Provide the reporter with supporting papers after the interview. This is a resource that can be used as a way of confirming information and helps the reporter report on your facts.
When providing an interview to the media, remember these tips:
When providing an interview to the media, remember these tips:
When providing an interview to the media, remember these tips:
Lorem ipsum dolor sit amet, consectetur adipiscing elit. Suspendisse varius enim in eros elementum tristique. Duis cursus, mi quis viverra.
Identify core messages to deliver during the interview and have a clear purpose. Seek opportunities to repeat or restate the core message. If key messages have not been developed, then it may not be the right time for an interview.
Ensure the reporter is provided the correct name of the person being interviewed. Titles should be kept as short as possible and only use titles that describe the job rather than ones that reflect the title of an official position. For example, saying “medical epidemiologist” is better than saying “acting chief of the ‘so and so’ section of the ‘such and such’ branch.”
Provide the reporter with supporting papers after the interview. This is a resource that can be used as a way of confirming information and helps the reporter report on your facts.
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When providing an interview to the media, remember these tips:
When providing an interview to the media, remember these tips:
Identify core messages to deliver during the interview and have a clear purpose. Seek opportunities to repeat or restate the core message. If key messages have not been developed, then it may not be the right time for an interview.
Ensure the reporter is provided the correct name of the person being interviewed. Titles should be kept as short as possible and only use titles that describe the job rather than ones that reflect the title of an official position. For example, saying “medical epidemiologist” is better than saying “acting chief of the ‘so and so’ section of the ‘such and such’ branch.”
Provide the reporter with supporting papers after the interview. This is a resource that can be used as a way of confirming information and helps the reporter report on your facts.
When providing an interview to the media, remember these tips:
1
Identify core messages to deliver during the interview and have a clear purpose. Seek opportunities to repeat or restate the core message. If key messages have not been developed, then it may not be the right time for an interview.
2
Ensure the reporter is provided the correct name of the person being interviewed. Titles should be kept as short as possible and only use titles that describe the job rather than ones that reflect the title of an official position. For example, saying “medical epidemiologist” is better than saying “acting chief of the ‘so and so’ section of the ‘such and such’ branch.”
3
Provide the reporter with supporting papers after the interview. This is a resource that can be used as a way of confirming information and helps the reporter report on your facts.
4
5
6
7
8
9
10
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12
When providing an interview to the media, remember these tips:
Identify core messages to deliver during the interview and have a clear purpose. Seek opportunities to repeat or restate the core message. If key messages have not been developed, then it may not be the right time for an interview.
Ensure the reporter is provided the correct name of the person being interviewed. Titles should be kept as short as possible and only use titles that describe the job rather than ones that reflect the title of an official position. For example, saying “medical epidemiologist” is better than saying “acting chief of the ‘so and so’ section of the ‘such and such’ branch.”
Provide the reporter with supporting papers after the interview. This is a resource that can be used as a way of confirming information and helps the reporter report on your facts.
Identify core messages to deliver during the interview and have a clear purpose. Seek opportunities to repeat or restate the core message. If key messages have not been developed, then it may not be the right time for an interview.
Ensure the reporter is provided the correct name of the person being interviewed. Titles should be kept as short as possible and only use titles that describe the job rather than ones that reflect the title of an official position. For example, saying “medical epidemiologist” is better than saying “acting chief of the ‘so and so’ section of the ‘such and such’ branch.”
Provide the reporter with supporting papers after the interview. This is a resource that can be used as a way of confirming information and helps the reporter report on your facts.
Identify core messages to deliver during the interview and have a clear purpose. Seek opportunities to repeat or restate the core message. If key messages have not been developed, then it may not be the right time for an interview.
Ensure the reporter is provided the correct name of the person being interviewed. Titles should be kept as short as possible and only use titles that describe the job rather than ones that reflect the title of an official position. For example, saying “medical epidemiologist” is better than saying “acting chief of the ‘so and so’ section of the ‘such and such’ branch.”
When providing an interview to the media, remember these tips:
Identify core messages to deliver during the interview and have a clear purpose. Seek opportunities to repeat or restate the core message. If key messages have not been developed, then it may not be the right time for an interview.
Ensure the reporter is provided the correct name of the person being interviewed. Titles should be kept as short as possible and only use titles that describe the job rather than ones that reflect the title of an official position. For example, saying “medical epidemiologist” is better than saying “acting chief of the ‘so and so’ section of the ‘such and such’ branch.”
Provide the reporter with supporting papers after the interview. This is a resource that can be used as a way of confirming information and helps the reporter report on your facts.
When providing an interview to the media, remember these tips:
Identify core messages to deliver during the interview and have a clear purpose. Seek opportunities to repeat or restate the core message. If key messages have not been developed, then it may not be the right time for an interview.
Ensure the reporter is provided the correct name of the person being interviewed. Titles should be kept as short as possible and only use titles that describe the job rather than ones that reflect the title of an official position. For example, saying “medical epidemiologist” is better than saying “acting chief of the ‘so and so’ section of the ‘such and such’ branch.”
Provide the reporter with supporting papers after the interview. This is a resource that can be used as a way of confirming information and helps the reporter report on your facts.
When providing an interview to the media, remember these tips:
When providing an interview to the media, remember these tips:
Identify core messages to deliver during the interview and have a clear purpose. Seek opportunities to repeat or restate the core message. If key messages have not been developed, then it may not be the right time for an interview.
Ensure the reporter is provided the correct name of the person being interviewed. Titles should be kept as short as possible and only use titles that describe the job rather than ones that reflect the title of an official position. For example, saying “medical epidemiologist” is better than saying “acting chief of the ‘so and so’ section of the ‘such and such’ branch.”
Provide the reporter with supporting papers after the interview. This is a resource that can be used as a way of confirming information and helps the reporter report on your facts.
When providing an interview to the media, remember these tips:
When providing an interview to the media, remember these tips:
Identify core messages to deliver during the interview and have a clear purpose. Seek opportunities to repeat or restate the core message. If key messages have not been developed, then it may not be the right time for an interview.
Ensure the reporter is provided the correct name of the person being interviewed. Titles should be kept as short as possible and only use titles that describe the job rather than ones that reflect the title of an official position. For example, saying “medical epidemiologist” is better than saying “acting chief of the ‘so and so’ section of the ‘such and such’ branch.”
Provide the reporter with supporting papers after the interview. This is a resource that can be used as a way of confirming information and helps the reporter report on your facts.
When providing an interview to the media, remember these tips:
When providing an interview to the media, remember these tips:
When providing an interview to the media, remember these tips:
Lorem ipsum dolor sit amet, consectetur adipiscing elit. Suspendisse varius enim in eros elementum tristique. Duis cursus, mi quis viverra.
Identify core messages to deliver during the interview and have a clear purpose. Seek opportunities to repeat or restate the core message. If key messages have not been developed, then it may not be the right time for an interview.
Ensure the reporter is provided the correct name of the person being interviewed. Titles should be kept as short as possible and only use titles that describe the job rather than ones that reflect the title of an official position. For example, saying “medical epidemiologist” is better than saying “acting chief of the ‘so and so’ section of the ‘such and such’ branch.”
Provide the reporter with supporting papers after the interview. This is a resource that can be used as a way of confirming information and helps the reporter report on your facts.
